Daniel Harris

Metro iPad news app

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In brief

Agency

Fjord

Client

Metro, Teletext Mobile, AND Group

Role

Service Design Lead

Design process

Creative pitch, experience architecture, visual design, design compendium development

Year

2010

The detail

In Spring 2010, I led the design work for the Metro's iPad app - one of the first iPad national newspaper apps to be available in the UK. I also acted as project manager as part of my Service Design Lead role at Fjord.

Based around the concept of a living newspaper, it combines live digital news into a dynamic paper-like experience. The app's design facilitates both 'news focus' areas, and a headline browsing, 'news snacking' front page – allowing people to simply let what appeals to them catch their eye - just as they would with a print newspaper.

The app also makes great use of the expanded screen space and function that the gesturing and multi-touch facility offers on the device. For example, viewers are able swipe between individual headlines and full stories with a single finger but also move through the paper's sections using a dual finger swipe.

Find out more on the Metro website